Using colour in your uniform can offer a wide variety of benefits to any business, and there are many different ways that you can make use of colour in your workwear.
From simple team unity, to offering assistance to the more vulnerable, the right use of colour can help your business just as much as it helps your customers.
We explain some of the ways you can use statement colours in your workwear.
Benefits of branding
Statement colours in your uniform are a fantastic way to help create and reinforce a sense of unity within your team, as well as presenting a clear and memorable image to visitors and customers. Matching your uniform to brand-specific colours helps create a unified look that is presented to everyone who interacts with your business
If your staff feel like they’re an important part of the business through a professional uniform, like they’re a part of a corporate family so to speak, they may feel more motivated and incentivised to do their best and make the business a success in whatever way they can.
This mindset could help lead to better customer service given by an increasingly-enthusiastic workforce, which may even lead to those customers spreading the work of the fantastic service and professional staff working at your establishment, helping to generate more business for you in the long term.
Accessories only, or the whole uniform?
One thing to consider when it comes to the statement colours in your uniform is the way you want to make a statement. Think about what your uniform needs are and how you can tailor the colour scheme around those.
You may, for example, choose to have more of a restrained colour scheme, but have your staff wear a brightly coloured tie or sash to create a sense of contrast and draw people’s attention.
Or perhaps you’d prefer a more inclusive use of colour in your uniform, where, for example, the choice of shirt offers a vivid contrast to the trousers you wear, but both make use of your branding colours.
However you choose to design a uniform, there are many different clothing choices, accessory options, and colour combinations to choose from.
What else can I use statement colours for?
The use of colour in your uniform can have additional benefits depending on your industry. For example, in a nursing business, the use of bright statement colours can help those with failing eyesight differentiate staff from other patients or visitors, or help Dementia and Alzheimer’s sufferers feel more at ease thanks to both the reassuring, vibrant atmosphere bright colours can create, and the ease of spotting staff who can help them in times of distress.
Statement colours can be used in different ways to help create an internal hierarchy within your business, to help customers pick out who’s who, and what their job role is. In a restaurant, for example, your main waiting staff could be wearing white long-sleeve shirts, while your supervisory team would be wearing a crisp navy blue shirt.
This helps customers feel more at ease knowing the business is well-organised, while providing easily-identifiable visual cues for their benefit. The colours you choose to do this with can be any that you feel appropriate, or any that you feel align with your brand image.
Helping you provide staff with versatile clothing solutions in your workwear
Creating and presenting the right image to your customers and clients, while ensuring you remain professional at all times can be done in a variety of ways. We make sure to provide a broad range of both styles and colours in the majority of our workwear options, meaning we are sure to provide the perfection uniform for your business.
At Simon Jersey, we make sure to provide workwear that is:
- Tailored to you – We can personalise your uniform with your company name or logo to make your business stand out to all who see you.
- Easy to care for – Most of our garments are machine washable and made to last
- Made with expert knowledge– We’ve got more than 45 years’ experience providing brand-enhancing uniforms for teams of all shapes and sizes, including some of the world’s best-known brands.
A fabulous example of our range of vibrant, statement colours we can offer visit our popular tunics page, request a catalogue by filling in our form, or speak to a member of our team on 0370 4609 047 to speak about your individual uniform needs.
