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We’re proud of our long-standing, 10 year relationship with mydentist. Part of the IDH Group, mydentist has more than 670 practices making it Europe’s biggest dental care provider. We supply uniforms to every practice, providing bespoke designs for all of its clinical, reception and management staff. With a nationwide presence and seven million customers, mydentist is one of the most trusted brands in dentistry. They need a uniform that reinforces this reputation and inspires confidence from patients as well as being contemporary and practical. The uniform has to fit and flatter a wide range of body shapes, be easy to work in and comfortable to wear day after day.

The colour palette and garments we have developed together incorporate the calming teal and grey tones of the mydentist branding. Nursing staff wear tunics with our signature “double action back”, giving them extra movement while giving treatment. Meanwhile, management staff can choose their uniform from a selection of modern-fit, contemporary suiting. To ensure that the uniform continues to meet the brief, and supports the changing way in which dentists work, we constantly work on new innovations to evolve it. That includes design reviews and wearer trials, and we work closely with the customer to roll out the chosen uniform designs.

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